their influence on family purchases.”
Reaching this audience is challenging to say the
least. Traditional methods of advertising, such
as radio and t.v., are increasingly expensive
and competitive. Imagine trying to reach a child
with a message about “healthy eating”
or “reading is fun” in a thirty second
commercial that is paired up with five other commercials
espousing sugary cereals, the newest talking action
figure, and the latest, greatest footwear.
But reaching them is important. Very important.
Elementary aged children are among the most impressionable
segment of our society. We provide a vehicle for
reaching these kids in an uncluttered environment,
maximizing exposure to your brand, logo, and message.
When you sponsor our programs, we release press
packets to all available media announcing your
sponsorship. Your name and logo are displayed
prominently during the presentation. We also publish
workbooks for the students' take-home and in-class
use. We provide space in these workbooks for logos,
coupons, and any other message you wish to convey.
This is key to extensive exposure for your company.
Elementary schools have an average of 500 students
and approximately 50 faculty and staff that are
directly exposed to your message. With a very
conservative estimate that only a quarter of the
students take the workbooks home to parents, that
adds another 250 people that are exposed. This
comes to 800 people exposed to your message not
once, but at least three times for each school
you sponsor.
Other options include weekend character appearances
at a location of your choice. We will also strive
to accommodate other requests as long as they
are reasonable and ethical.
For information on pricing, packages, and scheduling,
please contact us. |